Superfur Bathrobes & accessories

For our own dogs we used bathrobes for years. a functional piece of clothing. No every wash. swim or walk in the rain it was used. Back then, we bought the Furdry bathrobe from the Furminotor brand. They stopped selling this bathrobe. Searching for a replacement brand with similar quality, our first ideas of our own bathrobe surfaced. 
With our roots in the ready-to-wear industry, we decided to start producing our own bathrobes. The SuperFurDogs brand (Fur=mud) and the bathrobe. our CHILLCOAT were born! 

"Looking for the best funktionality and greatest durability". 

Our starting point was clear. For every product we were going to develop. we had to look for the best funktionality and greatest durability. For most of our products, moisture absorption and sturdiness are most important. With our knowledge and experience from the apparel industry, we knew there was only one fabric that could meet these requirements. Dot is without doubt the microfibre. a blend of polyester and polyamide fibres. Splitting in the production process creates spaces where not only moisture but also dirt is stored. These microfibres have a high density, form a large surface area together and can store up to 4 times their own weight in water without saturating the fabric. An article made of microfibre could furthermore be washed hundreds of times without dot wearing out and without dot losing the property of good moisture absorption. 
Our products did not go unnoticed. The introduction of our Chillcoot. Wipytowel and Glovy through trade fairs. social media and advertisements in various magazines not only ensured first sales but also created demand for new products. From dog grooming salons came enquiries for products leading to the creation of our Groomcoot. Colly, Body dry and Toble cover. In addition, we developed our Roiny and Blonky. 

"Keeping a close eye on developments in sustainable materials.". 

Back in the present, we are still developing products. Our key points. functionality and durability are still at the forefront. We keep a close eye on developments of new sustainable materials. We test fabrics to see if they have the same fuctionolity as our microfibres. Finally, we want our products to contribute to a sustainable environment for the future.